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Scent’s Effect on Calorie Consumption

Can the type of ambient scent influence how many calories you consume? Scientists say yes. Temperature and Appetite Scientists know that ambient temperature influences appetite ...

Sensory Design for Your Spa

If you have a spa or are designing one, you should pay particular attention to its sensory design. This includes sight (lighting, color scheme, cleanliness), ...

Sense-sational Luxury Marketing

More different types of businesses are recognizing how multi-sensory marketing can enhance their brand, make customers feel comfortable and ultimately, sell more. This trend is ...

Sparkling Scents for Your Jewelry Store

Do you want to increase sales in your jewelry store? Try using environmental scenting. Environmental, also known as ambient scenting, is a marketing strategy where ...

Scent Increases Sales of Vacation Tours

A recent study of using ambient scent in a travel agency showed that the use of scent had a direct and significant effect on the ...

I Second That Emotion

Scientists have known for decades that scent influences our emotions and moods since it is processed in the limbic system, the seat of our emotions ...

Sleep Scents

Americans have a big problem with not getting enough zzz’s; somewhere between 50 and 70 million US adults have a sleep disorder. More than a ...

Brick and Mortar 2.0

The Smell That Satisfies

It’s logical to think that when we smell something delicious, it makes us want to eat that food. But new research shows that may not ...

Do You Have Good Business Scents?

Most studies and discussions concerning ambient scenting revolve around using scent to drive consumer behavior. However, scent can also be used in business environments that ...

Winter Fragrance Guide

It may be cold outside, but all the more reason for it to smell amazing inside! Give your customers a respite from winter weather with ...

Beating Flu Season with Essential Oils

Now that it is nearly winter, we should all be thinking about flu season. The flu last year was particularly nasty, with a hospitalization rate ...

Smells Like Success: Work Scenting in the Gig Economy

Work isn’t what it used to me. In the old days, people would often work for the same company for decades and retire from there ...

Beaches Social Media Event Will Smell Amazing

In less than three weeks, the beautiful Beaches resort in the Turks and Caicos Islands will host a unique event, Social Media on the Sand. ...

10 Ways What You Smell Can Change Behavior and Perceptions

Your sense of smell is probably the sense that you most take for granted. In fact, in a survey of people ages 16 to 30, ...

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